The Ozzies Have landed.. BIG NEWS……The German based Genesis-Import have recently announced a partnership with the Australian company Ironman 4×4. Both companies are household names in their native countries when it comes to 4WD touring with Ironman 4×4 also now recognised as a global player in the 4WD after market industry. The Ozzies recently celebrated 60 years as an Australian owned family business and It seems logical that they are now going to have a strong presence in Germany under the Genesis-Import umbrella. As a company, Ironman 4×4 started back in 1958 when Günter Jacob who was originally from Germany began making leaf springs in his backyard in Australia. Now sold in more than 120 countries customers have being putting their trust in Ironman 4×4 products ever since.
Timing also seems to be good for the Australian brand as they have recently gained formal approval for its range of suspension kits by German TÜV Nord and the German Federal Motor Transport Authority (KBA).This is a big deal for the Australian company as they are the first suspension company in the world to successfully receive this stringent approval for the most popular current model 4×4 pickups. The pickups include the Toyota Hilux, Toyota Prado 150, Isuzu D-Max, Mitsubishi L200 Triton, Nissan Navara NP300, Ford Ranger, VW Amarok, Mercedes X-Class, FIat Fullback and the Renault Alaskan.For German customers this means that their 4×4`s can legally install the KBA/ABE certified suspension kit upgrade without requiring annual recertification.For other European 4×4 owners the TÜV Nord approval also allows for legal installation and conformity with all national and international road laws.
The German based and well established Genesis-Import continues to spread its wings across Europe offering a wide range of top quality camping, touring, overlanding and 4WD accessories. As European distributors for SnoMaster and Alu-Cab they have a wide variety of touring products including the very popular James Baroud Rooftop tents. With this partnership with Ironman 4×4 Genesis-Import continue to associate their products with high quality 4WD accessories and aftermarket products like those that will be now available under the Ironman 4×4 and Genesis Partnership. Stay tuned for more updates on this significant industry news.